7 Best Free URL Shorteners in 2025

We share links every day on WhatsApp, Instagram, or SMS. But long URLs can look messy and take up too much space. They’re filled with random numbers and symbols, which can be hard to share.

A Free URL Shortener helps clean up those long, messy links. These tools turn your long URLs into short, easy-to-share links. Some of them even let you track clicks and see where your audience is coming from.

Let’s take a look at 7 best free URL shorteners you can use in 2025. These tools are simple, free, and work well for everyday use.

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1. Bitly

Bitly is one of the most popular and trusted URL shorteners. It’s easy to use, and you can shorten a link with just one click. If you sign up for a free account, you can track how many people clicked your link and where they’re from.

What you get:

• 2 QR Codes/month
• 5 links/month
• 2 custom landing pages
• 3 custom back-halves/month
• Unlimited clicks & QR Code scans
• QR Code customizations

Good for:
People who want a simple and fast tool for shortening and tracking links.

2. TinyURL

TinyURL is simple and quick. You don’t need an account—just paste your long URL and get a short one instantly. You can also customize the last part of the link to make it easier to remember.

What you get:

• No sign-up needed
• Customizable link endings
• Quick and easy

Good for:
Those who need a fast and no-fuss URL shortener.

3. Rebrandly

Rebrandly allows you to generate short links using your own custom domain. It can be used to give links a little more of that business and trustworthy look. It also provides click tracking, so you can see which links have performed best.

What you get:

• 10 Links/Mo
• 10 QR Codes/Mo
• 1 Custom Domain (YourBrand.bio)
• 1 Free Domain (Rebrand.ly)
• Custom Back-Halves
• 1 link gallery
• Unlimited Clicks & QR Scans

Good for:
Freelancers, small businesses, or anyone who wants to brand their links.

4. Short.io

Short.io, previously known as Short.cm, lets you fully control your short links. You can use your own website name and track detailed information like location and device of the people who clicked your link.

What you get:

• 1,000 links per month for free
• Use your own domain
• Detailed click tracking (location, device, etc.)

Good for:
Anyone who wants more control over their links and needs advanced tracking features.

5. Hootsuite

Hootsuite is a popular social media management platform, and it also offers a free URL shortening tool. You can shorten links and track how well they perform, all from within the platform.

What you get:

• Unlimited link shortening
• Track link performance on social media
• Easy integration with social media accounts

Good for:
Unlimited link shortening Track link performance on social media Easy integration with social media accounts

6. Cuttly

Cuttly is a simple URL shortener with additional features like password protection and custom link endings. It’s user-friendly and also offers click tracking.

What you get:

• Free to use
• Password protection for links
• Custom link endings
• Click tracking

Good for:
Anyone who wants added security and control over their links.

7. ShortURL.at

ShortURL.at is a straightforward URL shortener. It doesn’t require an account and offers quick link shortening. You can also customize the ending of your short links to make them easier to remember.

What you get:

• No sign-up needed
• Customizable link endings
• Quick and simple

Good for:
For those who need a quick and simple URL shortener.

What Is a URL Shortener?

A URL shortener is a tool that takes long website links and turns them into short, easy-to-share links. For example:

Instead of this:
https://www.example.com/sale/product?id=123456789&ref=home

You get this:
rcut.in/saleproduct

Shortened links are easier to read, share, and remember. Plus, you can track how many people click your link and where they’re coming from.

When Should You Use a Link Shortener?

• When sharing links on social media
• When adding links to WhatsApp, SMS, or posters
• When you want to track how many people clicked on your link
• When using QR codes
• When you want a neat, clean link

Final Thoughts

No need to deal with long, ugly links anymore. These Free URL Shorteners make it easy to create short, clean links that are perfect for sharing.

• For quick and simple use: Try TinyURL or Bitly.
• For branded links: Choose Rebrandly or Short.io.
• For unlimited links: Go with T2M or BL.INK.
• To earn money from clicks: Try Shorte.st.

Pick the URL shortener that fits your needs and start sharing your links smarter today.

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